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A bug on X, formerly known as Twitter, caused numerous posts to be incorrectly labeled as “Sensitive Media,” hindering the platform’s efforts to make it more advertiser-friendly. The issue has since been fixed, and the team is working to remove the labels from affected posts. “Sensitive media” is a label used by X to identify content that may be objectionable, such as violence or nudity. The bug resulted in even innocuous photos being marked as “sensitive.” This incident adds to X’s challenges in developing a new monetization strategy and addressing spam issues after the departure of advertisers due to concerns about antisemitic content.

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