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Lab-grown diamonds are becoming increasingly popular as a more sustainable and affordable option for newlyweds. There has been a surge of over 2,000% in interest over the past five years, with lab-grown diamonds priced at 85% lower than natural diamonds. A recent survey found that 70% of engaged couples and spouses would consider choosing a lab-grown option due to value for money and sustainability. However, 69% admitted they would struggle to differentiate between the two types of gems. The market for lab-grown diamonds has seen significant growth, with sales making up 81% of overall sales in 2020.

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